We’re a TikTok agency and we are your go-to source for TikTok news, trends and tips!
THIS WEEK’S NEWS
TikTok Shop US Expansion: TikTok has invited a select few brands and influencers in the US for early-stage testing of TikTok shop.
TikTok Search Evolution: The next stage of TikTok search is here with their new featured snippets.
TikTok Tips: The new creator collaboration guide has been released to help brands make the most of influencer campaigns on the app.
NONSENSICAL’S TOP TIP
🌟 TikTok Ads That Convert 🌟
We hosted a webinar earlier this week covering the best practices for producing TikTok Ads.
Here are some of the key takeaways:
💡Authenticity is key
💡Relate to your target audience
💡Use your surroundings to support the story
💡There is no ideal length
💡Understand the real goal and ask for action
You can watch the replay and read our summary via this link.
TIKTOK TRENDS
The muffin man: Perfect for light-hearted comedic office videos surrounding avoidance humour e.g “pov: me running away from the countless work emails in my inbox”
This is going to be a problem: Use this sound in a simple lip-syncing video to promote one of your popular products e.g “pov: you run out of your favourite (company) product”
That’s interesting: Use a green screen of your choice and lip-sync to the sound with your preferred text – e.g. “when your parents find your huge stash of (company popular product) in your room”
BRAND OF THE WEEK
Dick Lovett Ferrari are a Ferrari dealer in Swindon, and they are killing it on TikTok. They provide great inspiration for more premium brands looking to make their mark on the platform. The content comes across as native and LoFi without sacrificing their premium brand values.
WE ARE NONSENSICAL
We help brands get impact on TikTok. Learn more about us here.
