Social Media Management Agency UK | TikTok-First | Nonsensical

Social media agency — Birmingham & UK

The UK social media agency built on TikTok

We're a social media agency with a genuine specialism — TikTok. Five years on the platform gives us an edge on every channel we manage: TikTok, Instagram, Facebook, Snapchat and YouTube Shorts.

Work with us
4M+
Followers grown for clients
1B+
Views across TikTok
5
Platforms managed
50+
Brands managed

Trusted by brands on TikTok

M&S The Ordinary Semrush UNiDAYS Uber Eats Tony's Chocolonely Confused.com Vax
What makes us different as a social media agency

Built on TikTok. Better across everything.

Since 2020 we've run our own communities, cracked the algorithm and built real audiences on TikTok. That platform knowledge is what we bring to every channel we manage — trend speed, native creative, community instinct.

We don't repurpose content across channels. We build natively for each platform — but TikTok thinking shapes everything. And we're based in Birmingham, working with brands nationally and across Europe.

Content built natively for each platform — never repurposed, always built for where it'll live
24–48hr trend turnaround — briefed, produced and published before the moment passes
In-house creative team — no outsourced production, everything under one roof
TikTok algorithm thinking, applied everywhere — five years of platform-native knowledge on every brief
Channels we manage

The platforms that matter. Done properly.

As a full-service social media agency, we manage the channels your audience actually uses. TikTok is our heartland — and the knowledge we've built there makes everything else sharper.

Specialism
TikTok
Organic · Paid · Shop · Influencer
Instagram
Reels · Feed · Stories
Facebook
Content · Community
Snapchat
Stories · Spotlight
YouTube Shorts
Short-form video
What's included

End to end social management

Strategy & planning

Channel strategy, content calendar and platform-specific planning every month.

Content production

Native content created by our in-house team — scripts, shoots, edits and captions.

Trend activation

24–48hr turnaround on trends — briefed, produced and published before the moment passes.

Community management

Daily engagement, comment replies and audience building across all managed channels.

Reporting & insights

Monthly performance reports — what worked, what didn't, and what's next.

Paid social integration

Seamless integration of paid and organic — boosting best-performing content through Spark Ads.

Our secret weapon
The Meme Factory
Every week our team breaks down what's going viral and turns it into brand briefs within 24 hours. Our clients move at platform speed — not campaign approval speed.
Social search

Your customers are searching on TikTok. We make sure you show up.

Social search is now part of every social media management brief we take on. 49% of consumers use TikTok as a search engine — we build content that ranks in TikTok search results, not just the For You Page.

Every piece of content we create is keyword-aware — captions, spoken audio and on-screen text all optimised so your brand surfaces when people search for what you offer.

Learn more about TikTok SEO →
49%
of consumers now use TikTok as a search engine
65%
of Gen Z search on TikTok before Google
What social search management includes
→ Keyword research using TikTok Creator Search Insights
→ Search-intent content built to rank, not just go viral
→ Caption, audio and on-screen text optimisation
→ Monthly search performance tracking
Proven results

We've been managing social media longer than almost anyone

Since 2020 we've managed social for brands across every sector. Here's what that looks like in practice.

Urban Tandoor

Built the world's most-followed Indian restaurant on TikTok from scratch — pure platform-native content, no paid spend.

Total views124M
Followers260K
Engagements20M
Read case study →
UNiDAYS

Grew a Gen Z student audience at massive scale — search-intent and trend-led content combining across TikTok and social.

Total views206M
Followers118K
Engagements6M
Read case study →
Semrush

B2B social managed natively for TikTok — answering search queries digital marketers are actively looking for.

Total views22M
Followers62K
Engagements1M
Read case study →
FAQ

Common questions about social media management

What brands usually want to know before getting started with us.

Work with us →
Do you only manage TikTok? −
No — we manage TikTok plus Instagram, Facebook, Snapchat and YouTube Shorts. TikTok is our specialism and where we focus first, but we use those learnings to get the best results across every channel we manage.
Why use a specialist social media agency rather than a generalist? +
Generalist agencies spread their knowledge thin across every platform. We've spent five years going deep on TikTok — understanding the algorithm, the creative formats, the community behaviour. That depth gives us an edge on every channel we manage, not just TikTok. You get specialist-level thinking applied across your full social presence.
Is social search included in social media management? +
Yes — social search is built into how we approach content. Every piece we create is keyword-aware, so your brand shows up when people search on TikTok, not just when they scroll. We also offer standalone TikTok SEO for brands who want to go deeper.
Do you create the content as well as manage the accounts? +
Yes — our in-house creative team produces all content. We write scripts, shoot, edit and caption everything. You don't need a separate content agency. Everything comes under one roof, which means faster turnaround and complete creative consistency.
What does a typical social media management retainer include? +
Most retainers cover channel strategy and monthly planning, content production, scheduling and publishing, community management, trend activation, and monthly reporting. We tailor the scope to your channels, posting frequency and objectives.
What size brands do you work with? +
All sizes — from scaling DTC brands to FTSE 100 companies. Our clients include M&S, UNiDAYS and Semrush alongside faster-growing challenger brands. What matters is the ambition to do something genuinely good on social.
How quickly can you get started? +
Quickly. Typically we can get into a discovery call within a few days of first contact and have a proposal to you within a week. If you have a specific launch coming up, let us know and we'll prioritise.

Ready to work with a social media agency that gets it?

TikTok-first social management for brands that want to actually grow. Tell us about your brand and we'll come back with a plan.

Work with us →