Snapchat Agency | Content & Advertising | nonsensical
Spotlight, Stories and Snap Ads

Your Snapchat Agency

We plan, make and run Snapchat Spotlight, Stories, creators and Snap Ads for brands that want to reach a younger audience.

Let's talk
Spotlight
Our shows
Campaigns

Trusted by brands
on social media

M&SThe OrdinarySemrushUNiDAYSUber EatsTony's ChocolonelyConfused.comVaxTikTokGo.CompareM&SThe OrdinarySemrushUNiDAYSUber EatsTony's ChocolonelyConfused.comVaxTikTokGo.Compare

What does a Snapchat agency do?

A Snapchat agency plans, makes and runs your brand's Snapchat. We cover four areas, and you can take one or all of them.

Spotlight
Short video for reach
Stories
Public Stories for followers
Creators
Snapchat-native creators
Snap Ads
Story, Spotlight and AR ads

Why brands choose us as their Snapchat agency

Spotlight ranks short vertical video on what people watch, the way TikTok does. We have been making that kind of content since 2020.

We make the content in-house: Spotlight video and Stories shot in 9:16 by our own team, from the same shoot that covers TikTok and Instagram, then cut for how Snapchat audiences watch.

We know young audiences: we created a viral series for UNiDAYS, the student discount brand, that reached 350 million views and 10 million engagements.

We have the creators: creators and Snap Stars with loyal Snapchat audiences, found and briefed by our talent team.

We run Snap Ads ourselves: Story, Spotlight and AR ads with native creative, run by our team alongside your TikTok and Meta campaigns and reported together.

What it's like working with nonsensical
Client · Tony's Chocolonely
Tony's Chocolonely
Tony's Chocolonely ✓
Social media client story

“If every brand could have a Nonsensical in their corner, social teams everywhere would sleep a little easier.”

With a small marketing team, finding a partner that genuinely felt like an extension of our team was incredibly important, and Nonsensical delivered that from day one. They've embedded themselves in our culture, embraced our mission and become such a trusted part of the team.

Their expertise, creativity and instinct for creating conversations that resonate have helped us reach far beyond our own community. Most rewarding of all is seeing more people engage with the realities of inequality in cocoa, helping us build awareness of the change that's still needed in the industry.

Megs, UK&I Communications LeadTony's Chocolonely
Read the case study
How we work with brands

How we run your Snapchat

1

Review your audience

How many of your customers are under 25, what they watch on Snapchat and what the account needs to do for the business.

2

Agree the plan

Spotlight formats, Stories, creators and Snap Ads, and how we report on them.

3

Shoot the content

A batched shoot day, cut for Spotlight and Stories alongside your other channels.

4

Review every month

What reached new people, what converted, and the next month planned from it.

Who are nonsensical?

Born on TikTok. Now on Snapchat.

We started on TikTok in 2020, building our own communities and shows and helping brands find their audience there. That's where we learned what makes people stop, watch and follow.

Spotlight works the way TikTok does, so we use the same team, formats and creators on Snapchat, from the same shoot as your other channels.

Official TikTok Marketing PartnerOfficial TikTok Shop PartnerTikTok Creative Exchange Partner

2020 · Born on TikTok

Building owned communities before most brands had an account.

Official TikTok Marketing Partner

One of the UK's earliest specialist TikTok agencies.

Official TikTok Shop Partner

£15M in Shop revenue through affiliates, live shopping and Shop ads.

Today · 50+ people

Content, creators and ads across TikTok, Instagram, YouTube Shorts, Snapchat and Facebook.

The social shows and communities we run ourselves

Our own shows and communities, made in-house. Swipe through them.

Gay Card Show
Who's Side Are You On?
The Old Flames
Super Hero Agency
Best of Bristol
Birmingham Updates
Endless Pride

Looking for a Snapchat agency?

Let's talk

Snapchat agency FAQs

We plan, make and manage your Snapchat: Spotlight video, public Stories, creators and Snap Ads, reported monthly against what the account is there to do.

If a lot of your customers are under 25, it is worth testing. Spotlight shows your content to people who do not follow you, and Snap Ads reach them where they talk to friends.

Yes. Our in-house team scripts, shoots and edits everything vertical-first, then cuts it for Spotlight and Stories.

Yes. We find, brief and manage Snapchat creators and Snap Stars with audiences that suit your brand.

Yes. Our team runs Story, Spotlight and AR ads with native creative, alongside your TikTok and Meta campaigns.

No. We run Snapchat alongside TikTok, Instagram, YouTube Shorts and Facebook, often from one plan and one shoot.

It depends on which services you need and how much content we make. Tell us what you want Snapchat to do for your business and we will give you a cost on our first call.

Get in touch via our contact page and tell us what you want to achieve on Snapchat. We will come back to arrange a call.