We’re a TikTok agency and we are your go-to source for TikTok news, trends and tips!
THIS WEEK’S NEWS
New Premium TikTok Ads: TikTok is launching a new ad option that will allow brands to select ad placements next to popular content.
TikTok World: Tune into TikTok’s 3rd annual TikTok World event to catch up on all the new developments, ad tools and more from the platform.
Education Fund: TikTok announces education and funding initiatives for small businesses.
NONSENSICAL’S TOP TIP
🌟 TikTok Ads Hack🌟
Their new tool, Auto Generation and Refresh (AGR) is a creative automation tool. It will help you:
💡Diversify the creatives in your ad group
💡Refresh ads when TikTok detects creative fatigue
By delaying creative fatigue, you can keep your CPA low whilst continuing to scale.
If you’re looking to scale a campaign with a limited budget, then this is for you!
TIKTOK TRENDS
Also… Idk This comedic trend can be used in different contexts relating to office-style/colleague humour, e.g. ‘when your colleague asks you a question, but it’s a Friday, and your brain is no longer functioning.’
Celebrating because Use this fun sped-up dancing trend to highlight something to celebrate that has happened within your company this week!
Ooooo This sound can be applied to all aspects of company-related or product humour, e.g. ‘when you find out your favourite product from (company) is back in stock!’
Watch for more trends from this week!
BRAND OF THE WEEK
Wendy’s are having some cheeky fun on the platform. They are leaning into brand banter and letting their AI call other brands out. Their content is entertaining and instantly recognisable. This an excellent account for inspiration if you’re feeling a bit brave!
WE ARE NONSENSICAL
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