OFFICIAL TIKTOK MARKETING PARTNER
Nonsensical builds the creative too, so your campaigns actually perform. In-Feed, Spark Ads, Shop Ads and beyond, all managed in-house.
Work with usTrusted By Brands On TikTok
The opportunity
TikTok CPMs are significantly cheaper than Facebook and Google, and users are actively watching, not passively scrolling past an ad in a feed.
The best TikTok ads don't look like ads. Content built natively for the platform consistently outperforms anything repurposed from other channels.
Reach audiences by interest, behaviour, lookalikes and CRM data, with TikTok's algorithm doing a lot of the heavy lifting for you.
7.5 million of those are over 35. If your brand isn't on TikTok, your competitors will be soon.
Average CPM comparison (UK)
Views generated
Across TikTok for our clients
Better performance
vs competing digital channels for one client
Full-service TikTok ads
In-Feed, Spark Ads, TopView and Brand Takeover. Campaign management across all formats, with budget optimisation and regular creative refresh.
Shopping Ads, LIVE Ads and Video Shopping Ads. We connect your TikTok Shop to a paid strategy that drives GMV alongside your organic and affiliate activity.
Most agencies run TikTok campaigns. Very few can build genuinely native TikTok creative. Our in-house team does both, and it's why our ads perform.
Access to thousands of proven TikTok creators across every vertical. Spark Ads let you amplify their content as paid media: authentic faces, paid reach.
We don't just do TikTok. We run paid social across Meta, YouTube and beyond, with the same creative-led approach that makes our TikTok campaigns perform.
As an Official TikTok Marketing Partner and Creative Exchange Partner, our clients get beta access, direct TikTok support, and priority account management.
World-class TikTok ads creative
The single biggest factor in TikTok ad performance is creative. Ads built natively for the platform, with the right hooks, pacing and formats, will consistently outperform anything repurposed from other channels.
Our in-house creative team works alongside our paid media specialists. We also have access to thousands of proven TikTok creators across every vertical, sourced and briefed by our talent team.
Hook-first UGC
Authentic creator content with paid-optimised hooks built to stop the scroll
Spark Ads
Amplify organic content as paid media: native feel, paid reach
Brand storytelling
Scripted, produced content that feels genuinely native to TikTok
Product demos
High-converting product content built for TikTok Shop and DTC
How we work
Strategy
We start with your objectives, audience and success metrics. We map out ad formats, targeting approach and creative direction before a penny is spent.
Creative production
Our in-house team produces TikTok-first creative: hooks, formats and edits built for the platform. Creators sourced from our talent network where needed.
Launch and optimise
We launch, monitor and optimise continuously. Budget shifts to what's working, creative is refreshed, and new formats tested via our partner access.
Transparent reporting
Clear, regular reporting on clicks, conversions, revenue and ROAS. No vanity metrics, no black boxes. You always know exactly how your budget is performing.
TikTok Shop Ads
TikTok Shop Ads sit at the intersection of paid media and commerce. Video Shopping Ads, Shopping Ads and LIVE Ads drive purchase directly in the app, not just traffic to a landing page.
We manage TikTok Shop Ads as part of your wider TikTok strategy, combining paid with affiliate creator activity and live shopping to maximise GMV at every stage of the funnel.
Already running TikTok Shop? We can audit your current setup and give you a clear view of where paid ads would have the biggest impact.
See our TikTok Shop serviceDrive purchases directly from your TikTok Shop catalogue, shown to users most likely to buy based on behaviour signals.
Drive qualified traffic into your live shopping events at scale, maximising GMV per session with targeted paid reach.
In-feed video ads with direct product links. Creative built to convert viewers into buyers without leaving the app.
FAQs
We recommend a minimum of £2,000/month in ad spend to generate meaningful data. Campaign costs depend on objectives, targeting, format and sector competition. We will give you a budget recommendation on our first call.
Yes, and this is one of our biggest advantages. Most paid media agencies can run TikTok campaigns but don't produce native creative. We have an in-house team that builds content specifically designed to perform as ads on TikTok.
Absolutely. The strongest ecommerce strategies combine both: standard ads for awareness and traffic, Shop Ads to drive direct purchase. We manage both as a coordinated strategy, not separate campaigns.
We run full-service paid social including Meta and YouTube Shorts. TikTok is our core specialism but we regularly manage multi-platform paid strategies for clients who want one agency across their paid social.
Campaigns typically need 2 to 4 weeks of learning phase. We usually have meaningful performance data within the first month and use that to optimise aggressively in month two.
Yes. We hold Official TikTok Marketing Partner and Creative Exchange Partner status. This gives us a direct line to TikTok's UK team, priority support, early access to new features and verified listing in TikTok's partner directory.
Tell us about your brand and objectives and we will show you what's possible.